Men’s Life Coach Anthony Treas, MPH
Founder of STRONG Men Coaching, Iraq War veteran, and a men’s life coach helping men build confidence, purpose, and real structure since 2017.
Anthony Treas, MPH, is a men’s life coach and the founder of STRONG Men Coaching. He’s an Iraq War veteran, a Certified Health Education Specialist, and the creator of the S.T.R.O.N.G. Method, the framework behind every coaching engagement he runs.
His work has been featured in GQ and more than 10 other publications, including a piece on health coaches “dominating their niche market.” He’s also appeared on more than 10 podcasts with a combined audience of over 1 million downloads, discussing PTSD, anxiety, brain health, and men’s mental health.
Background
Anthony grew up in a difficult environment and struggled with low self-esteem as a kid. Sports, and later the military, gave him a way to build real confidence instead of just talking about it.
He served 8 years combined in the U.S. Marine Corps and the Army National Guard, including a deployment to Iraq. After he returned, he didn’t just face his own struggles – he watched fellow soldiers struggle too, and it made him want to do something about it. That drive is what pushed him into his own personal development and training, and eventually toward a desire to become a life coach helping men overcome difficulties. It gave him a firsthand, fully aware understanding of what men actually face – not from a textbook, but from facing many of those struggles himself and watching other men in his life go through them as well.
Education & Credentials
After returning from Iraq, Anthony went back to school. He earned a Bachelor’s and a Master’s degree in Public Health, became a Certified Health Education Specialist, and completed Wellcoaches Core Training, the same training standard used by professional health and wellness coaches nationally.
The S.T.R.O.N.G. Method
Anthony combined his education with his own firsthand awareness of what men face to build the S.T.R.O.N.G. Method, an approach grounded in understanding how the brain actually works and what real behavior change requires, not just talking about change. It’s evidence-based coaching built around two things: helping a man understand what the real problem actually is, and understanding what it truly takes to change his life. It’s the same framework behind every 1:1 coaching engagement and men’s group he runs today.
Men’s Retreats
Beyond 1:1 coaching, Anthony also leads men’s retreats built around real, in-person challenge. Some of the internal strength men are looking for only comes from doing hard things alongside other men, not from a phone call – seeing and working with Anthony in person makes that difference.
Author & Books
Anthony has written two books grounded in his own military service and personal development rather than general theory: A Man’s Guide to Mental Health and Brotherhood Bonds: A Guide to Building Lifelong Friendships.
Who Anthony Has Helped
Anthony has helped men build confidence, repair marriages, find direction after feeling lost, and get healthier, physically and mentally. Here’s what a few of them have said.
“I have been getting a lot of value out of STRONG Men Coaching. Anthony is very experienced in coaching men from walks of life and all kinds of issues. STRONG gives very practical and workable solutions to my life’s challenges, and I’ve been seeing good results.”
Igor G.
STRONG Men Coaching Client
“I have been working with Anthony now for almost 3 months and I can honestly say that his guidance and coaching has changed my life tremendously. His passion, charisma, and care for his clients is second to none and sets the example for how a men’s coach should carry themselves.”
Eric K.
STRONG Men Coaching Client
“Working with Anthony has made a huge positive impact on my life and mental health. Before I started, my focus was all over the place. Anthony used different exercises to help me discover what I wanted out of life and held me accountable along the way.”
Dan F.
STRONG Men Coaching Client
Common Questions
Why did Anthony become a life coach for men?
After returning from his deployment to Iraq, Anthony didn’t just deal with his own struggles – he watched fellow soldiers go through the same thing, and it made him want to do something about it. That drive is what pushed him into his own personal development and training, and eventually toward a desire to help men as a life coach.
Is Anthony a therapist or a life coach?
A life coach. Anthony is not a licensed therapist or clinician, and STRONG Men Coaching doesn’t diagnose or treat mental health conditions. When a client needs that level of care, Anthony says so directly and helps him find the right kind of support instead of trying to handle it himself.
What makes Anthony qualified to coach men specifically?
A combination of life experience and formal training: eight years of military service that left him fully aware of the issues men face, both from what he’s faced himself and what he’s watched other men in his life go through, paired with a Master’s degree in Public Health, a Certified Health Education Specialist credential, and Wellcoaches Core Training.
Should I start with 1:1 coaching or a men’s retreat?
If it’s realistic for you, start with a retreat. Facing the unknown in person, alongside other men, tends to create a deeper and faster shift than a phone or video call – and that firsthand experience often makes any 1:1 coaching that follows hit harder. That said, 1:1 coaching is a solid place to start on its own if a retreat isn’t possible right now; for many men, it’s what leads them to want that in-person experience next.
Does Anthony personally coach every client?
Yes. STRONG Men Coaching is a solo practice, not an agency. Every call, message, and coaching session is with Anthony directly, not a team member or a junior coach.
Ready to Work With a Men’s Life Coach?
Whether you’re building confidence, repairing a relationship, or finding direction, Anthony can help you get there.
Prefer to ask a question first? Contact Anthony directly.